Tag Archives: Ironic Processing

Banting Diet Weight Loss Strategies, Why Diets Fail, Ironic Processing

Weight loss strategies, why diets fail, ironic processing is an interesting topic and one that if not taken into consideration will result in failure!

Most diets expect you to give up your favourite food as it is often some type of ‘forbidden food treat’. The problem is when you exclude something from your life you will begin to ‘obsess’ over the item. It is inevitable. It is a guarantee, so much so that there is a psychological name for the condition of food pre-occupation, Ironic Processing.Weight Loss Strategies, Why Diets Fail, Ironic Processing, scared woman

We have an ideal diet that we think we should follow. We decide we will do it right this time. We will be good and not eat our favourite chocolate and any thing else that is considered wrong. We will be strong and we will not fail.

Have you done that before?

We only shoot ourselves in the foot each time we do that.

A study had two groups, one that restricted their treats and recorded what they ate and another group who simply recorded what they ate.

The restricted group reported cravings for the treats and ate more of them than the control group.

The evidence points to the more restrictions you put on yourself the more difficult it is for you to cope with the restrictions.

In our Banting Lifestyle eBook we take this into consideration and have strategies in place to prevent it from becoming a problem. We have to acknowledge our human frailties and weaknesses. In order to succeed we have to work within certain frameworks. Instead of fighting our desires we should use them to our advantage.  The Banting Lifestyle eBook was written with these goals in mind

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